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You made the decision to step up for your community and run for office in the 2025 Consolidated Elections—congratulations!
First impressions are everything. When you’re ready to start meeting voters and talking about your campaign, residents need to see that the candidate they are interacting with...
Just like they did in 2020 and 2022, Facebook will soon implement restrictions banning new ads on social issues, elections, or politics.
Beginning at 2:01am CT on Tuesday, October 29th, you will no longer be able to submit new ads for approval until after Election Day.
If you have ads submitted...
Recruiting, engaging, and activating members is a constant effort for associations and organizations.
Your members expect you to engage with them—they're not going to do your work for you. We've worked with organizations to develop successful methods to increase visibility, bring value to current...
With parade season upon us and campaigns kicking back into high gear, you need to stock up on campaign collateral like walk cards and yard signs.
But don't just check the box. Your collateral needs to stand out to voters, otherwise it's a wasted opportunity.
Walk Cards Depending on the strategy...
Homelessness has become an increasingly talked about issue throughout the country, leading state and local governments to pass legislation to address the growing crisis.
In Kentucky, it became a divisive issue recently as the state legislature introduced HB5, “The Safer Kentucky Act,” to reprior...
Get your walking shoes ready because we're entering parade season!
If you are going to take the time to be in a parade, you might as well do it right because they can be a powerful tool in building momentum, recruiting volunteers, and meeting new voters.
Arguably the most important thing your or...
What's one thing you can never have enough of as a political organization? Ok, financial resources, yes—but the answer we're looking for in this email is volunteers.
Volunteers are the lifeblood of your organization. As you continue to grow your organization and prepare for November, we're here to...
As insiders, we’re too “in the bubble” on public policy, leading us to often communicate on issues in a particular way—a way that doesn’t resonate with the public. This limits our ability to influence voter opinions.
We’ve seen it time and again. We’ll test communications used by policy shops, lob...
One of the most important roles political organizations have is growing the Republican Party locally and getting more people to vote red. Most importantly right now, that includes residents who still need to register to vote.
Voter registration drives, while accomplishing the obvious of registerin...
On our latest Smoke-Filled Room, we talked about Illinois Democrats' brazen attempt to stifle democracy by stopping Republicans from being able to slate candidates in the current election.
Also tucked into that legislation was a provision moving up the petition period! The change moves the entir...
You may have heard of a new initiative out of the Illinois Secretary of State's Office that now allows for notary processes to be handled electronically. We immediately questioned how this would impact candidates, so we asked election law attorney Robert Windon to shed some light on the subject fo...
This Op-Ed from Collin Corbett appears in the Chicago Tribune.
Last month, while the doctor handed my wife and me our precious baby boy for the first time, my phone was buzzing with notifications about political attacks claiming my party doesn't support in vitro fertilization, the very procedure t...
We're hearing from a lot of campaigns wondering how they can spend any remaining funds in these final days.
While there isn't time to push out a mailing or get verified for texting, there is still time to do a few things:
- Digital Ads: OTT, IP Targeting, & Search Engine Ads Do you have a campai...
Whether you're a Bears fan or not, it's a question you can't avoid: what should the Bears do with Justin Fields?
Everyone has an opinion, whether on social media or even in line at the grocery store. We took the question directly to football fans and are giving you the first look at what Illinoisa...
The first-of-its-kind political subscription service to empower center-right candidates and politicos is here and online!
If we're going to win in 2024 and beyond, we need to equip our center-right leaders who are on the front lines with the strategies, tactics, and resources they need to be suc...